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Creative Organizational Innovation


Ed Goodman

Ed Goodman is a leadership, experience design, and organizational change navigation guide for large healthcare networks in California, Washington, Massachusetts, Colorado, Ohio, and Pennsylvania. He has written two books on organizational transformation and is a co-author of dozens of experience design guidebooks that are specific to organizational development and transformation of healthcare networks. He holds a Bachelor of Science in Civil Engineering from Colorado State University, and has also studied marketing and music performance.

A frequent keynote speaker, Ed has given presentations and workshops for TEDxCSU, Professional Development Institute, Healthcare Facilities Conference, Healthcare Design Conference, Colorado State University President’s Leadership Institute, Emerging Leaders of Colorado, The Future of Engineering in Los Angeles, Veterinary Management Institute, American Animal Health Association, The Future of Heath Care Design in Nashville, The Collegiate Alumni Association Executives in Scottsdale, Arts Entrepreneurship, as well as for many universities and executive forums in Denver, Boulder, and Fort Collins.

Some of Ed Goodman's clients have included: The Walt Disney Company, The Walt Disney Special Events Group, Disney Educational Productions, Starizon, Heartland Health, Adventist Health, Poudre Valley Health Systems, Holy Redeemer Health Network, Baystate Health Network, Hewlett Packard, PBS, Discovery Channel, Irvine Company, TST, Simon and Schuster, MindShare Foundation, Poudre School District, Up With People, CH2MHill, Rocky Mountain National Park, MGM Grand Hotel, Council on the Arts, Royal Hawaiian Hotel, City of Fort Collins, City of Loveland, Platte River Power Authority, NEC Technologies, McWhinney Enterprises, Water Valley Development, and others.