BUS 656 - Marketing Strategy and Planning

  • 2 credits
View available sections

Basic marketing strategy analysis, formulation, evaluation and implementation concepts and tools.

Prerequisite

BUS 655 (Marketing Management).

Textbooks and Materials

Instructor will provide link to online materials before class starts. See Canvas course page.

Instructors

Joseph Cannon

(970) 491-6609 | Joe.Cannon@business.colostate.edu

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