Main Navigation
Apply Now Request Info


Loading...

BUS 656 - Marketing Strategy and Planning

  • 2 credits

Basic marketing strategy analysis, formulation, evaluation and implementation concepts and tools.

Prerequisite

BUS 655 (Marketing Management)

Important Information

This class is offered in a hybrid format with 3 periods of required synchronous attendance:

  • 10/25 from 8:00 AM to 4:00 PM MT
  • 11/8 from 8:00 AM to 12:00 PM MT
  • 12/6 from 8:00 AM to 4:00 PM MT
You can attend the required synchronous portions in-person by registering for the 701 section, or you can attend the required synchronous portions 100% virtually by registering for the 801 section.

Instructors

Beth Hunsicker-Parker

beth.hunsickerparker@colostate.edu