This course provides students with an informational foundation in tourism and commercial recreation and gives students a more extensive knowledge of the tourism industry. Historical perspectives, the organization of tourism, and supply and demand components of the tourism industry are examined. The dynamic and pluralistic nature of the tourism industry is discussed. NRRT 270 is a required course for all Natural Resource and Tourism and Hospitality Management majors.
Important Information
II. COURSE OBJECTIVES
1) To provide students with an informational foundation in tourism and commercial recreation and to help students develop a more extensive knowledge of the tourism industry.
2) To generate an awareness of the concerns of the travel and tourism industry and develop skills for identifying industry problems and proposing solutions.
3) To gain an understanding of the relationships between tourists, tourist developments and the agencies and institutions that provide opportunities and programs for tourists.
Textbooks and Materials
Section 801
Required
- Tourism: Principles, Practices, Philosophies, 11th Ed. (2009)
Goeldner, C. R. & Ritchie, J. R.
Textbooks and materials can be purchased at the CSU Bookstore unless otherwise indicated.
Instructors
Alan Bright
9704915487
|
alan.bright@colostate.edu
Tenured Professor
Prior to earning his Ph.D. in Human Dimensions of Natural Resources, Alan Bright earned a BA in Accounting, an MBA, his CPA certificate, and spent several years working in the private sector in public accounting and banking. He teaches numerous business-related courses in the Masters of Tourism Management program, including Tourism Finance, Tourism Law, and Organizational Management in Tourism.
