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How would you build out an effective team, bringing in necessary skillsets and various experience levels, while maintaining a positive working environment? How do you manage that structure while keeping the client’s needs front and center while working with other vendors and agencies? The course will provide you with practical knowledge about the management of media and communication projects, creative teams (internal and external), unit and project budgets, external vendors and contractors, and project production schedules in media-oriented organizations. You will learn from real-life scenarios with communications professionals, which will help you build a cohesive team structure and communications plan from the ground up.
This course is designed to help you:
This course includes guest speakers, case studies, and group work through synchronous lectures on Zoom. Attendance is expected Wednesday evenings, 6:00 - 8:50 pm Mountain Time.
Jenny has more than 20 years of experience as a creative professional under her belt, with experience ranging from publication production and management, to digital marketing strategy. During that time, she has been an Assistant Director for Rocky Mountain Student Media Corp., Creative Services Manager for an event company serving clients around the globe, and has maintained a handful of small businesses as design clients.
A proud Ram with a BFA in Graphic Design from CSU, Jenny also holds an MS in Journalism Innovation from Syracuse University. She is currently combining these academic experiences in her role as Instructor for the Journalism and Media Communication department at CSU.